Today I would like to speak a little bit about selling online.
Getting things wrong online can make life so difficult for people.
Doing things the correct way is so much easier.
If you put the cart before the horse, it is so much more difficult to make progress.
You need to get things in the right order.
Before you start selling online you have to get certain things in place in the right order.
The easiest part of this is setting up your squeeze page.
However you do need to make sure that it is highly converting.
Here are 5 tips for you.
At this stage you are not selling anything.
It is the message in your auto-responders e-mails that make you the money.
It is no good having just one auto-responder and thinking that you are all set up.
You need to set up a series of e-mails being sent out at a rate of 3 or 4 a week.
But, and this is a big but,
Only kidding.
You need to keep on sending out e-mails for at least two months.
In the last few weeks can you reduce the number of e-mails sent because they may have lost their impact.
Remember to only send out one sales e-mail a week.
The rest of the e-mails should be about how you can help the person.
Offer them advice on how to do things.
Maybe send them a humourous e-mail.
Do not just give the impression you are just trying to sell to them.
That is the NUMBER 1 reason why people will leave your list.
You want to make money but you need to offer the subscriber reasons to stay active active on your list.
I sign up to lists just to see what they have to offer.
If their e-mails are purely trying to sell something with every e-mail, I will just un-subscribe.
Make sure that the person is getting some valuable information by staying on your list.
I know I have said this before, but overselling can ruin your business.
You have been warned!!!
Have a profitable day,
Stephen Hart
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